What is the IIFFE?
What is the IIFFE?
Know our motives
Family businesses are the basic engine of the economy of our country and one of its main factors for the creation of employment and wealth.
88% of Spanish companies are family, which is equivalent to 1.1 million companies. They represent 57% of national GDP and employ 6.58 million workers in Spain
DO YOU DESERVE THE PENALTY OR DON'T POWER THEM?
Family businesses are part of a very important business fabric of our country, but unfortunately, a very high percentage of them do not end up being as competitive as they should be.
There are many factors that can cause this brake in the development of this model of companies that nevertheless carry their DNA great factors to make them very competitive and “unstoppable”
Through this Institute, IIFFE, we will try to contribute all our knowledge and expertise in this particular sector of "family businesses" with the final objective of contributing, even a little, to the development of this Country.
This leads us to the commitment to make this Institute an eminently practical tool for companies that might be interested in the management, development and continuity of them in a way that is fully compatible with the “family”.
Why have we used the concept of Family Intelligence?
At @Cedinem, our entire professional approach has a humanistic sense. The person comes first, and hence our general conception of Intelligence is born, for us,
intelligence is the person's ability to prevent and solve problems. Therefore we have understood as family intelligence the ability of the person to prevent and solve problems within the family and if in turn we bring this concept to the family business we will conclude by saying that it is the
intelligence of the person to prevent and solve problems within the family business.
Therefore, through the IIFFE we will try to collaborate in the development of that family intelligence by forming and helping people so that in parallel they can bring that familiar intelligence acquired to their family businesses looking for a
“Business-family health” That is the most suitable for the continuity of the company and we will do that by reworking the structure of the family business and then being able to compose all its parts from a positive state and consistent with the objectives sought.
If we observe, many of the large companies in Spain and abroad are family businesses, Mercadona, Inditex, BMW, etc ..., grow and develop in a very sustained way over time.
However, there are many, many, in which its components have a “Special art”
to live in perennial conflict
Living between tensions and family problems is part of your comfort zone and obviously, that is not healthy or profitable.
From the IIFFE we will try, and we say try because the world of family business is very complex, provide new practical ways to see the family business, moreover, we will teach all those who are willing to do it the way of how to go from being a family business to being a business familyIt sounds similar but does not resemble anything.
Now the question is,
Where do you want to be, in heaven or in hell?
Question that a priori may have a certain tone of joke, but our experience has shown us that it is not, that there are family businesses that are a luxury and pride for their components belong to them and others where it is years of battles and anguish that their components live without knowing how they got there or how to get out of there.
In the focus of the IIFFE will only be those family businesses that really want to bet, from a positive perspective, for their development, which entails being willing to admit and accept the plurality of options that may exist to achieve success and that obviously in many of the cases it will require to its partners-family changes of beliefs and paradigms.
They have entered a world where they must learn to live togetherOne of the most important decisions that you will have to face in a family business is knowing precisely if you really want to have a family business.
One thing is that due to life's circumstances, a family creates a company as a life option and a very different one is that once it is created, the real control and strategic direction of the company is held and also continuity is kept in mind throughout the time. This second option does constitute a family business, the first option is not valid. It is simply a company that will be temporarily governed and run by a family.
If the intention is this, to bet on the continuity of the company, it will be totally necessary to keep in mind that this company will be a legacy for the coming generations, and it will be the property
responsible for channeling this continuity, so the company will have to provide the best tools for its own self continuity and survival.
This growth path, in this case is double, business growth and family growth, which obviously entails the generation of a greater risk with growth possibilities parallel to the growth of the company and the family, what we will call Inherent Risk.
Therefore, it is mandatory to begin to minimize as much as possible this inherent risk to pave the way towards welfare of the family business
, and that risk is minimized when a true structure between business and family begins to be assembled.
